Unbiased Financial Group LLP Terms and Conditions + Privacy Statement

By using this site, you agree to the following terms and conditions.

This site

The information published on the Unbiased Financial Group LLP (UFG) website(s) is offered as a convenience to visitors. None of the information contained in this website constitutes financial or other professional advice in any way. If you require additional information, you should contact us for a free consultation.

However, we do not exclude or restrict any liability that we may have under the Financial Conduct Authority rules and any other applicable laws or regulations in England or Wales. The information contained in this website may be changed by UFG at any time without notice.

Past performance is not necessarily a guide to future performance. Investors should remember that the value of an investment can go down as well as up, and they may not get back the amount they invested. Changes in exchange rates or taxation may have an adverse effect on the price, value or income of the investments.


While UFG uses reasonable efforts to ensure that the information contained on its website is current and accurate at the date of publication, no warranties are made, either express or implied, as to reliability, accuracy or completeness of the information. UFG accepts no liability for any loss arising directly or indirectly from the use of or action taken in reliance on such information. All information and images on this site are owned by UFG. You may not copy or redistribute any part of it without our prior consent. If you'd like to reproduce something from this site, please contact us.

Other sites

No warranty is given as to the freedom of this website from errors, defects, viruses, malicious programs or macros. Links from this website exist for information only and UFG accepts no responsibility or liability for the information contained on any such site. The existence of a link to another website does not imply or express endorsement of its provider, product or services by UFG. Please note that clicking on links to external websites will cause you to leave the UFG website.

This privacy statement sets out how Unbiased Financial Group (UFG) uses and protects any information that you give UFG.

Data Protection is important to UFG and we are committed to ensuring that your privacy is protected. UFG is committed to transparency and it is important to us that you understand how we manage and process your personal data. Should we ask you to provide certain information by which you can be identified you can be assured that it will only be used in accordance with this privacy statement.

UFG may change this statement from time to time. You should periodically check this statement to ensure that you are happy with any changes. This statement is effective from 25/05/2018. Should you have any questions, requests or concerns relating to your personal data privacy or the information in this statement, please contact our Data Protection Officer: info@ufgrp.co.uk

GDPR means you have more control

GDPR is purely to do with how we manage and protect your data and will have no impact on the services we provide to you. We are still committed to delivering market-leading financial planning services.

Personal data - What is it, and what will we do with it?

Personal data is information which directly or indirectly identifies you. At UFG, we are committed to processing your personal data in accordance with EU data protection laws.

What kind of information will we collect?

We may collect certain personal data, which will aid us in delivering the services set out in our contract (Client Agreement) with you. This includes personal identity details, financial information, information given during interactions or correspondence, and sensitive personal data. It is important to note that we will only collect this with your contractual consent, unless we have a legal obligation or other lawful basis to do so.

We may also request information that requires your consent. If this is the case we will set out the details of how we intend to use the data, acquire your consent and identify how you can withdraw consent.

You have the right to withdraw your information at any time. If you wish to withdraw your personal information, please contact our Data Protection Officer Ian Hart at info@ufgrp.co.uk.

How we collect your data

We may collect your personal data directly from you, as well as from other parties. This includes personal data from someone applying for a joint product or service, like a joint account, as well as from third parties, such as credit reference agencies, fraud prevention agencies, other financial advisers and introducers.

We may also collect the following information from the UFGRP websites:

  • ▲ Contact information including name, email address & phone number from the Contact Us enquiry form (optional)
  • ▲ Website usage and behaviour patterns using Cookies

What we will do with your data

The use of your data could include, but is not limited to, verifying your identity, providing you with products and services, managing your accounts or any contractual relationship with you, or administering surveys and competition. We will also use it to help improve and keep you up to date with products and services we can provide to you. We may use data collected through Cookies to improve the user experience of the UFG website through statistical analysis.

Who will have access to your data?

We may disclose your data to a number parties, including:

  • ▲ Our affiliates across UFG;
  • ▲ Professional advisers, receivers and administrators and service providers;
  • ▲ Courts, governmental and non-governmental agencies, law enforcement agencies and tax authorities
  • ▲ Third parties that acquire, or may acquire UFG assets, shares or a portion of the business
  • ▲ Credit Reference Agencies and Fraud Prevention Agencies
  • ▲ Registrars and custodians where the market rules dictate

Data protection outside the EU

We may transfer your personal data to recipients outside of the EEA. In these cases where the country may not have the same EEA laws, we will make sure your personal data is protected in accordance with the applicable data protection laws.

Links to other websites

Our website may contain links to other websites of interest. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.

Knowing your data rights

Under the EU data privacy laws, you have a right to request access to, change or object to processing of your personal data. You can ask us to provide you with the data we hold about, and if you want to, for us to delete it. In special circumstances you can even request your data is transferred from UFG to another firm.

Should you wish to do any of the above, please contact the Data Protection Officer.

Controlling your personal information

You may choose to restrict the collection or use of your personal information in the following ways:

  • ▲ if you have previously agreed to us using your personal information for direct marketing purposes, you may change your mind at any time by writing to or emailing us at info@ufgrp.co.uk
  • ▲ We will not sell, distribute or lease your personal information to third parties unless we have your permission or are required by law to do so.

You may request details of personal information which we hold about you under the General Data Protection Regulation. If you would like a copy of the information held on you please writeto UFG, 37 Dorset Road, SW19 3EZ.

If you believe that any information we are holding on you is incorrect or incomplete, please write to or email us as soon as possible at the above address. We will promptly correct any information found to be incorrect.


We are committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure, we have put in place suitable physical, technical and managerial procedures to safeguard and secure the information we collect.

In addition, we limit access to your personal data to those employees, agents, contractors and other third parties who have a business need to know. They will only process your personal data on our instructions and they are subject to a duty of confidentiality.

We have put in place procedures to deal with any suspected data security breach and will notify you and any applicable regulator of a suspected breach where we are legally required to do so.

In some cases, UFG uses third parties to handle personal information on our behalf, e.g. IT providers who might store personal information on the cloud or access such information when checking the security of our network.

Products and services that are right for you

A better understanding of your circumstances through personal data will help us deliver more products, services and events that may be of interest. We may contact you periodically to provide information regarding the above and invite you to participate in market research. If applicable laws require it, we will always ask for your consent before we send you certain types of marketing communications.

Our promise to you

We will take steps to protect your personal data against loss or theft, as well as from unauthorised access, disclosure, copying, use or modification. We will retain your personal data for a period of at least 7 years from the end of the relationship to fulfil our record-keeping obligations, and will not retain personal data longer than is necessary, unless there is a legal reason for extended retention.

We may revise or supplement our Privacy Statement from time to time to reflect any changes in our business, law, markets or the introduction of new technology.

Should you have any questions, requests or concerns relating to your personal data privacy or the information in this statement, please contact our Data Protection Officer Ian Hart info@ufgrp.co.uk

Data Protection Officer
37 Dorset Road, SW19 3EZ

Unbiased Financial Planning (UFP) is a trading name of Unbiased Financial Group LLP, which is authorised and regulated by the Financial Conduct Authority no 726137. Registered Office and Business Address: 37 Dorset Road, London, SW19 3EZ, Registered in England no: 6564739. Terms and Conditions. info@unbiasedfp.com Site developed by TC Designs.